Where the talent is moving, and what makes a counter-offer stick.
By Tom WhitfieldFinance Consultant
Where the talent is moving
People are staying put longer, so the ones who do move are choosing carefully. Speed and clarity win more offers than money alone.
- Share the salary band in the first call
- Keep the process to two rounds
- Give feedback within 48 hours
Making a counter-offer stick
Most counter-offers fail within six months. If you lose a candidate to one, keep the door open: many come back.
The best time to make an offer is before the counter-offer exists.Read nextSalary guide 2026: what the market pays nowGuide · 12 min→
Insights
- GuideSalary guide 2026: what the market pays nowBands for 48 roles across six sectors, from the placements we made this year.

- ProcessHow a five-day shortlist actually worksMonday brief, Friday shortlist. The calendar behind the promise.

- EmployersHiring in a flat market without overpayingWhere the talent is moving, and what makes a counter-offer stick.

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